"This is an incredibly dark day for Hawaii," said David A. Banmiller, Aloha's president and CEO. "Despite the grounds well of support from the community and our elected officials, we simply ran out of time to find a qualified buyer or secure continued financing for our passenger business. We had no choice but to take this action."
"Unfortunately, unfair competition has succeeded in driving us out of business, bringing to an end a 61 year old company with a proud legacy of serving millions of travelers in the true spirit of Aloha," said Banmiller. "We realize that this comes as a devastating disappointment to our frequent flyers and our loyal business partners who have supported this company for many, many years."
The unfair competition mentioned is "Go Airlines" that currently run flights between islands for $49 per seat one way. Their advantage is they use smaller aircraft reducing the ever growing fuel costs.
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